Jumia’s food delivery service will cease operations in Nigeria by the end of 2023.
According to Mr Francis Dufay, the company’s CEO, in a statement, said its current priorities are the Jumia Pay platform and its primary physical goods business, which it operates in Nigeria and ten other countries, adding that it will also shut food delivery service in Kenya, Morocco, Ivory Coast, Tunisia, Uganda, and Algeria.
The statement reads, “The more we concentrate on our physical goods sector, the more we see Jumia has enormous growth potential and a clear route to profitability.
“We have to focus on our physical goods business the more we realise that there is huge potential for Jumia to grow, with a path to profitability.”