Man Utd unveil ‘iconic’ third kit for new season

Manchester United have released their third kit for the 2023-24 season.

The jersey, which celebrates the club’s famous Red Devil identity had the kit makers adidas taken inspiration from the 1909 FA Cup-winning team to produced a shirt focusing on football and streetwear in equal measure.

The third jersey feature the iconic Red Devil badge, which stands out on the cloud white base, for the first time in over 50 years.

“It is a sleek design — made from 100% recycled materials — that is complemented by the classic adidas three stripes in white, as well as a red ribbed crew neck collar.

Inigo Turner, design director for adidas football apparel, said: “With a history steeped in success, we have many Manchester United kits to take inspiration from.

“For this season’s third kit, the 1909 jersey was the catalyst for that inspiration, which also provided the perfect backdrop to amplify the club’s famous identity, the Red Devil.

“This design is intentionally understated, taking its cues from present-day streetwear trends, with its cloud white background carefully chosen to let the Red Devil shine and inspire fire on the pitch.

“We know the importance of this identity to the Manchester United fanbase and we’re proud to give fans a design that is just as much at home on the streets as it is on the pitch.”

Former United captain Roy Keane has also created a short film to accompany the launch of the kit.